AAAH! The internet....luthierie on a budget

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blackalex1952
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AAAH! The internet....luthierie on a budget

Post by blackalex1952 » Sun Dec 30, 2018 12:55 pm

Make of the internet what you will, admittedly I am also on Facebook. But the connection with any of these things I do online....?
When I was reading the Age newspaper on Mozilla Firefox today, and on numerous other occasions,
I RECEIVED AT THE TOP OF THE PAGE AN ADVERTISEMENT FOR STEWMAC WITH PICTURES OF THEIR PRODUCTS
Is anyone else have similar experiences when browsing? If I go to close the window with the advertisement, which I don't do in order as to not give further information if I click, the mouse hover just next to the little "close the window X" says " Ads by Google"...what's coming next?
I rarely purchase from Stewmac or any of the larger companies...I save my limited funds for the purchase of tonewood from local suppliers or if unavailable I use the internet and my 'sleuthing' to find items which fit my budget...hint I recently purchased some high end products for a build via Canada as I discovered that the products were a great price due to almost parity in the $AU and the Canadian $. This supplier in Canada had purchased wholesale from the US company, added their markup etc..in short the item in question, a high quality acoustic pickup system manufactured in US, was $800AU and I had it, just prior to Christmas in time for the completion of the instrument, from Canada for $400 AU including postage...even the US postage was more! I even researched the Canadian postal system...Canada has a postal union, very powerful! But these unionists are only using rolling strikes in different areas to make a point to Government and not disturbing essential services including trade internationally...
Canada has a lot of spruce as well. Current exchange rate: $1CAD = $1.04AU and $1.09NZ.
$1AU=$0.96CAD
$1NZ=$0.9149CAD
Cheers, Ross
"Everything I say on the topic is based solely upon inexperience and assumption!"

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Mark McLean
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Re: AAAH! The internet....luthierie on a budget

Post by Mark McLean » Mon Dec 31, 2018 12:02 am

Yes, I get StewMac ads showing up in my newspaper (Guardian Australia for me). The internet knows us too well!

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nkforster
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Re: AAAH! The internet....luthierie on a budget

Post by nkforster » Mon Dec 31, 2018 8:40 am

It is something called "remarketing" Google have been selling it for some time. You look at a site, Google makes a note of this, then sells this info by allowing advertisers to advertise to people who have already looked at their site. Its good for advertisers as the click-through rates are very high.

If you don't like it, install an ad blocker on your browser or stop using Google.

As I once read - "If the service is free - you are the product."

blackalex1952
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Re: AAAH! The internet....luthierie on a budget

Post by blackalex1952 » Mon Dec 31, 2018 11:11 am

Yes, I get StewMac ads showing up in my newspaper (Guardian Australia for me). The internet knows us too well!
I get them, it seems, via the Age newspaper...I rarely look at Stewmac website, only to check the occasional 'how to vid' or to compare prices with other suppliers. I'm on Stewmac email list. Last purchase from Stewmac was years ago! Has Stewmac bought into this 'Google game" because Google sent them a 'bait'?
If you don't like it, install an ad blocker on your browser or stop using Google.
Yep, got an ad blocker.
It is something called "remarketing" Google have been selling it for some time.
Well, they still haven't worked out that I rarely purchase from Stewmac!
What a waste of resources and such a misleading data mining concept...they will never find diamonds and gold or even precious water through me! It only serves to waste everybody's time!
"If the service is free - you are the product."
As my kids say "True dat!"
Now... to read the Age online!...or maybe not....the workshop beckons!
Have a graceful New Year and thanks for the info...Cheers! ross
"Everything I say on the topic is based solely upon inexperience and assumption!"

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Steve.Toscano
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Re: AAAH! The internet....luthierie on a budget

Post by Steve.Toscano » Mon Dec 31, 2018 2:02 pm

Keep in mind this (ads) was Google's only source of income for many years, and nowadays is about 99% of its income. So without ads google wouldn't exist, without google the internet would be very different to what it is today (in my opinion for the worse).
By the way - google nor stewmac dont care that you dont buy from them. Its about stewmac getting their brand in front of potential customers. The fact that you're a guitar maker means google has done its job in this regard. The mere fact you are talking about them here means their ~ 0.0001 cents it cost them for that ad has well and truly paid off.

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nkforster
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Re: AAAH! The internet....luthierie on a budget

Post by nkforster » Mon Dec 31, 2018 10:04 pm

It only costs Stewmac if you click on the ad. Otherwise, it costs nothing.

The ad shows because you've looked at the site in the past, or because you came up in a data list for people similar to other Stewmac customers. If you use remarketing you can choose between remarketing to people who have looked at your site or ask google to find a specific type of customer or ask google to build a "lookalike" list of people like your existing customers. Either way, they're showing the ad on your browser.

If you're using an ad blocker and still getting ads, you need to try another ad blocker. They're not all the same.

Crafty Fox
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Re: AAAH! The internet....luthierie on a budget

Post by Crafty Fox » Mon Dec 31, 2018 11:31 pm

I use AdBlock, it seems to work ok.
Ken

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Steve.Toscano
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Re: AAAH! The internet....luthierie on a budget

Post by Steve.Toscano » Tue Jan 01, 2019 8:50 pm

nkforster wrote:
Mon Dec 31, 2018 10:04 pm
It only costs Stewmac if you click on the ad. Otherwise, it costs nothing.
Depends if they are doing "pay per click" or "pay per impression".
Crafty Fox wrote:
Mon Dec 31, 2018 11:31 pm
I use AdBlock, it seems to work ok.
I second AdBlock.

simonm
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Re: AAAH! The internet....luthierie on a budget

Post by simonm » Wed Jan 02, 2019 6:57 am

You can't can't stop google or the others (1000's) from profiling you and buying and selling your profile, purchasing history, credit history etc ...

Adblockers help against the irritation. Ultra simple is to switch off javascript in your browser. Again, does nothing about profiling but stops a lot of the ads.

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